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Creating responsibledesire for the brands of tomorrow
Creating
responsible
desire
for
the
brands
of tomorrow
At Wonderland, we envision a future where sustainability,
society, and systems are as united as they are inclusive,
enabling people everywhere to reach their full potential in a
way that benefits both them, and the planet.
positivity
We view every brand as an opportunity for change. With
them, we can rethink and reimagine business models and,
through creativity, effect positive change. To our minds,
positivity must be woven into the fabric of every brand, both
in their creation of desirable products, but also in their
longevity and durability
Future
Beauty and timelessness should come together to form a new
union that promises us a better, more creatively inspired
tomorrow. As for when we start, the best time is now.
INC 16-22 BRAND EXPERIENCE DESIGN 
How we envision an inclusive green future
How
we
envision
an
inclusive
green
future
Our changing world
Jazz ensemble
Discovering together
We’ve come to a crossroads as a company ourselves. Our
old way, of just making beautiful things, isn’t the best use
of our expertise anymore. We need to use our skills to
create beautiful and desirable products and services for
tomorrow that are built with people and planet at their core.
We are living through a pivotal moment in human history,
where we need to make the shift from think tanks to action
stations.
We envision a world where sustainability, people, society, and systems are
equal parts of a united whole. Our strength has always been in creating
digital experiences that are beautiful, useful, and impactful. It’s only logical
for us to use this power to create change. Change we do together by being
one.
The world is changing and so must we. From brands and organisations
‘presented by’ we are moving to how they ‘contribute to’ things, and this is
exactly we’ll be doing with our own initiatives and sub-brands SDD &
HUMAN. Learning, growing, contributing.
Martijn van der Does - Founder Wonderland
We’ve set some goals we want to achieve together
We’ve
set
some
goals
we
want
to
achieve
together
We've reduced the emissions from our own website by up to 50% using sustainable techniques during development.
Some conscious changes we made to our site:
- Minimising the use of SSR as much as possible with Nuxt.
- Lazy loading on images.
- Images optimised and reduced on smaller viewports.
- Managing CPU/GPU by optimising the animation and stopping requests when not in the viewport.
- Limited use of third party libraries.
01.
Reduce our own website emissions
02.
B-CORP 2023
03.
Educate our industry
04.
100% renewable energy
05.